Rediet Longo, known as Red Longo, is a Milan-based multidisciplinary artist and DJ whose work bridges street culture, fashion, and contemporary art. Born in Ethiopia and raised in Italy, Red developed a unique visual language rooted in identity, rebellion, and transformation. His journey began with graffiti, creating alter egos to navigate societal perceptions, and evolved into collaborations with major brands like Calvin Klein, Gucci, and Moncler. His art, characterized by bold colors and symbolic imagery, reflects a deep exploration of self and society. Now, for the first time, Red Longo's exclusive collection of visual art is available through PLAB Gallery, offering collectors a rare opportunity to own pieces that embody the spirit of contemporary urban art.